Product update

Spaar-tijd met automatische tagging

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Autotagging is een proces waarbij tags in bijna real time worden toegepast op open antwoorden op basis van trefwoorden. We weten allemaal dat open antwoorden zeer waardevolle zaken bevatten die tot inzicht leiden. Handmatig taggen kan veel tijd in beslag nemen, zeker bij grote volumes. Autotagging kan het zware werk voor je doen, zodat jij tijd kunt besteden aan het omzetten van die inzichten in acties!
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Nieuw: Vraag weergavelogica

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Je kunt weergavelogica gebruiken om enquêtes te creëren die zijn aangepast aan iedere respondent. Wanneer een specifieke vraag of antwoordkeuze alleen betrekking heeft op bepaalde respondenten, kan je deze voorwaardelijk verbergen op basis van eerdere antwoorden of metagegevens.Via weergavelogica kan je enquêtes maken die zich dynamisch aanpassen aan de antwoorden en gepersonaliseerde velden van je respondenten.
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Wij introduceren: CheckMarket Scripting Language (CSL)

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Wat is het?

CheckMarket biedt een krachtige scriptingtaal aan om je enquêtes en rapporten te verbeteren, zogenaamd de CheckMarket Scripting Language of CSL.

Op haar meest elementaire niveau is de CSL laagdrempelig en eenvoudig te gebruiken. Je kan de scriptingtaal gebruiken om variabelen in je rapport te plaatsen door ze te selecteren in een drop-down menu.

Op haar meest geavanceerde niveau, geeft onze CSL je enorme vrijheid om complexe logica te gebruiken teneinde berekeningen te maken, bepaalde tekstblokken of afbeeldingen te tonen of te verbergen en zo meer. Zet dus je technisch denkhoedje op en laten we erin vliegen … !

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Enquête contacten vereenvoudigd!

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Enquêtes zijn hard veranderd de voorbije vijftien jaar. Klantentevredenheid, bijvoorbeeld, is geëvolueerd van een lange enquête die één keer per jaar werd uitgevoerd naar korte, langlopende en longitudinale enquêtes gespreid over het klantentraject. CheckMarket is ook geëvolueerd, en heeft onderweg nieuwe features en ‘best practices’ geïntroduceerd.

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Survey email notifications are now more versatile

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Survey email notifications enable you to take action more quickly. They started out as quick, internal call-outs to yourself, colleagues, management, … You are informed straight away when a respondent answers in a certain way so you can immediately follow up on their feedback. Your (perhaps not so satisfied) customer would be so impressed by the speed of your actions he would instantly turn into a promoter.

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New visual media picker

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To get high response rates your surveys and emails must be appealing, and match your company’s branding. Adding your logo increases recognizability, adding an image of an incentive, increases click-through and completion rates. You may want to show a series of ads or packaging and ask respondents what they think.

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Improved security for downloads

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As an enterprise survey tool, we prove time and time again security is our top priority. Our default SSL encryption and 2-step verification is a testament of our commitment to our users’ security. Today, we add an extra layer of security to downloads and exports from CheckMarket.

When you export data from CheckMarket, a URL is generated which gives access to the file. The transfer itself is secured by https, but if someone could get the URL, for instance if your computer was hacked and sending info to someone else, they too could get the data. This is no longer the case. Now, all URLs to downloads require an authenticated user with access to the specific survey. Our feature to share results with others (not CM users), is protected too and requires a password to access the results.

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CheckMarket makes SSL encryption the default

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Our users have always had the option of using Secure Sockets Layer (SSL) to create a secure encrypted connection between their computer and CheckMarket. If it is now turned on by default for all users and all surveys.

What is SSL (or HTTPS)?

SSL verifies the identity of a company (CheckMarket) over the internet with a certificate authority. If everything checks out, CheckMarket and your computer establish an initial connection called a handshake. During the handshake the connection will determine which kind of encryption or scrambling it will use. The agreement created during the handshake is used to set up a secure connection between CheckMarket and your computer, called a Secure Socket Layer (SSL). Now the connection between CheckMarket and your computer is secure, and not at risk from third party infiltration.

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New message bar – The devil is in the detail

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The response rate of a survey is important, but as researchers, we often use only fully completed surveys. That means we need to get people to take the time to reach the end of a survey. While there is lot of talk about gamification and other high-end solutions, as is often the case, the devil is in the detail. We have always worked hard to keep page-load times down in our survey tool. If a respondent feels a survey takes too long to load between pages, they are gone. We have also worked hard to make our surveys mobile friendly.

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Build custom dashboards

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An important phase of the research process is the presentation of results. One of the more engaging ways to present research results is through online dashboards. A dashboard provides a summary of the most important results or findings related to a particular subject in a visual way, arranged on a single web page.

Dashboards can be connected to live data that is automatically updated in real-time with results coming from one or more survey projects. So you are able to visualize and share key information, whenever you want and quicker than ever. A dashboard is easy to access via internet or intranet.

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Give real-time feedback to respondents

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The concept of “gamification” and “market research” has been gaining traction for several years. You can use gaming techniques to improve the quality of feedback from online research.

When you create a survey you want respondents to fill in your entire survey and to answer the questions correctly. Research shows that the more you engage with the respondent and the more respondents enjoy the experience, the better the quantity and quality of feedback.

Giving real-time feedback to respondents is one of the techniques you can use in your survey. Once your respondents answers a question, you show the overall results in the next screen. This allows him to see what other think or to compare his answers with others.

An example shows you how it works:

By showing this feedback, your respondent is challenged to continue the survey as he will be getting more feedback throughout the survey.

How can you set this up with the CheckMarket survey tool?

It is easy, you only have to use some default features from our survey tool.

  1. Sign in to CheckMarket.
  2. Go to the Surveys tab.
  3. Open your survey.
  4. Click on Analyze, and then on Report with charts.
  5. If necessary, set filters to include or exclude responses from certain respondents. The results will be refreshed. Only the responses are shown that match the selected criteria.
  6. Go to the chart you want to use in your dashboard.
  1. Click on on the right side above the question, and then on Share / Embed.
  1. Copy the snippet of html code under Embed
  2. Return to the question editor. Create a new page and insert a question with question type Text/media.
  3. Insert the intro text and then click the source code icon <>.
  1. Paste the snippet in the code of your question.
  1. Admire the result
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